The question you need to ask yourself is what type of web traffic are you looking for? If all you want is traffic then it’s not hard to do, all you need to do is stumble a few posts and reddit a few more and before you know it, you’ll have more web traffic than you’ll know what to do with. The only problem, as you quickly learn, social traffic does not convert well. Not only will other bloggers not purchase anything from you, you’ll be lucky if they even click any of your ads. Worst of all, Google doesn’t trust Social Traffic as a valid site visitor, meaning that any clicks you do get will be measly 10 cents or less clicks for the most part.

What all this means is that you should do what any smart MMOer does, and that is stop chasing social traffic. Do it now, don’t waste your time with it because it will only eat up your precisous time and the rewards are very little. If you don’t believe me, then by all means, go ahead and chase social traffic for the next few months, you will find out eventually how utter useless this time of website traffic really is.

The traffic that you should be chasing is Search Engine Traffic, this is where the money is. But how do you get Search Engine Traffic, you’ve probably already noticed that it is one of the more difficult things to do. First of all, there are many myths regarding which sites get traffic and which ones don’t. One common misconception is that only the high PR (PageRanked) sites get the traffic. Another misconception is that you only get traffic if your domain is an aged domain. These are just misconceptions and don’t really factor in to the reality of search engines as much as you would think.

First of all, if High PR sites were really the only sites that reached page 1 of google for a specific keyword, then it would stand to reason that all of the sites on page 1 of Google are high page ranked sites. The fact is that most of the sites on Google Page 1 for their respective keyword are not High Ranking Sites. The second myth relating to aged websites getting all the traffic. This one isn’t as cut and dry as the high page rank site, but it is still something to consider. First, you do not need an aged site to rank well, but that’s not to say that there is no value in a well aged site. It’s been my experience that Google put more weight on older domains, but that doesn’t mean that you are automatically guaranteed a page 1 rank because of it. Think about it this way, if you have a well aged site and work the SEO side of it, and get all the right backlinks you may end up outranking a newer domain. But here’s the real issue, most website owners know nothing about SEO, and in fact, the older the domain the more likely that the site owner has either already lost touch with Search Engine Optimization or lost his or her site years ago. That’s right, many well aged websites today can be purchased for a small fee from webmasters who have given up on the Make Money Online business because they have made no money at it.

Does that mean that PageRank and an Aged site are useless? No, it doesn’t mean that, and in fact a High Page rank site will often be in a top position for single word keywords. There are a number of reasons for this, but it’s often due to these sites having the funds to purchase professional SEO services from large marketing networks. That means that, even if you wanted to take over the keyword ‘Credit Card’, there’s no chance in hell that you’ll do it.  And even if you manage to get on to page 1 for the keyword ‘Credit Card’ chances are you won’t stay on page 1 for very long because the big players will find a way to get you off of page 1.

Getting Search Engine Traffic is all about choosing the right keyword with the right level of competition and creating enough targeted backlinks over a number of months in order to get Google To Trust you, it’s as easy as that. But remember, if the keyword has a very small click value, it isn’t worth going after. We’ll look into keyword selection in the next few posts in order to help you generate more Search Engine Traffic.

And since AdSense can also very well integrated with your site that is easily adaptable in terms of color, size and position means that you have many choices in which to make Adsense fit into your current site or blog template.

The great thing about using AdSense is that anyone can do it, and there are people out there today who are making a substantial living with it.

That said, there are some obvious negative aspects to advertising with AdSense.  First of all, you have very little control of the type of ads that are displayed on your site. What I mean by this is that your Adsense Ads can be a bunch of low paying ads, meaning that you get next to nothing per click. There are many bloggers who’ve attempted to make money online only to give up in frustration when months or years of their lives have been consumed with nothing to show for it. Another aspect to Adsense that you need to consider is what’s called “click fraud”, that means someone would produce artificial clicks on your page.  And it’s not necessarily just you who’s making those artificial clicks,  it could be your competition in to get your Adsense account closed.  Another downside to using Google Adsense is that your income is not guaranteed, and will fluctuate, sometimes greatly, from month to month.  If you are relying on your Google check to pay your bills, you may be in for a shock when your checks are not enough to cover them.